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CALSCALE:GREGORIAN
BEGIN:VTIMEZONE
TZID:America/New_York
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DTSTART:20070101T000000
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260723T100000
DTEND;TZID=America/New_York:20260723T110000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:VRLTA Restaurant Virtual Component Meeting
DESCRIPTION:Join us July 23rd\, 2026 from 10:00-11:00 AM for ourVRLTA Restaurant Virtual Component MeetingTentative Agenda:I. IntroductionsRestaurant Component President\, Amber Kostka\, The StockpotRestaurant Component Vice President\, Liz Kincaid\, RVA HospitalityII. Speaker Presentation - Taylor Paul & Liza Mickens\, Virginia Tourism CorporationStop the Scroll: Turning Short-Form Video into Restaurant TrafficYour phone is already a content studio\, you just need to know what to do with it.In this session\, we'll break down how restaurants can use short-form video to stop the scroll without a production budget\, how to show up where hungry locals and visiting travelers are actually looking\, and how to turn your best customers into your most convincing marketers.Walk away with a repeatable content approach\, smarter user-generated content (UGC) habits\, and a clearer picture of how to work with Virginia's tourism ecosystem to get in front of more people.III. Q&A IV. Group DiscussionV. ConclusionFeatured Speakers:\nTaylor Paul\,\nSocial Media ManagerLiza Mickens\,\nSocial Media Specialist\n\n\n\n\n\n\n\nRegistration closes 5:00 PM on July 22nd\, 2026
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><table fr-original-style="width: 100%\;" style="width: 100%\; border: 0px\; border-collapse: collapse\; empty-cells: show\; max-width: 100%\;"><tbody><tr fr-original-style="" style="user-select: none\;"><td fr-original-style="width: 100%\; border:0\; text-align: center\;" style="width: 100%\; border: 0px\; text-align: center\; min-width: 5px\; user-select: text\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/q_auto\,f_auto\,c_crop\,w_327\,h_480\,x_140\,y_62/v1778077562/tenants/c478fb0c-b30f-49cc-b07c-323eca6b9a07/83d71fdbf1094bb9a43987688f4e831b/VRLTA-icon-insta.png" width="60" style="width: 60px\; height: 88.0734px\; position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" height="88.0734" fr-original-style="width: 60px\; height: 88.0734px\;" fr-original-class="fr-draggable"><br><span style="font-family: Arial\,Helvetica\,sans-serif\;"><span style="font-size: 18px\;"><strong fr-original-style="" style="font-weight: 700\;">Join us July 23rd</strong><strong fr-original-style="" style="font-weight: 700\;">\, 2026 from 10:00-11:00 AM&nbsp\;</strong><strong fr-original-style="" style="font-weight: 700\;">for our</strong></span></span></td></tr><tr fr-original-style="" style="user-select: none\;"><td fr-original-style="width: 100%\; border:0\; text-align: center\;" style="width: 100%\; border: 0px\; text-align: center\; min-width: 5px\; user-select: text\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;"><span style="font-size: 18px\;">VRLTA Restaurant Virtual Component Meeting</span></strong></span></td></tr></tbody></table><p style="text-align: left\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">Tentative Agenda:</span></p><p style="text-align: left\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;">I. Introductions</strong></span></p><p style="text-align: left\; margin-left: 20px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">Restaurant Component President\, Amber Kostka\, The Stockpot</span></p><p style="text-align: left\; margin-left: 20px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">Restaurant Component Vice President\, Liz Kincaid\, RVA Hospitality</span></p><p style="text-align: left\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;">II. Speaker Presentation - Taylor Paul &amp\; Liza Mickens\, Virginia Tourism Corporation</strong></span></p><p style="text-align: left\; margin-left: 20px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;"><em>Stop the Scroll: Turning Short-Form Video into Restaurant Traffic</em></strong></span></p><p style="text-align: left\; margin-left: 20px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">Your phone is already a content studio\, you just need to know what to do with it.</span></p><p style="text-align: left\; margin-left: 20px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">In this session\, we&#39\;ll break down how restaurants can use short-form video to stop the scroll without a production budget\, how to show up where hungry locals and visiting travelers are actually looking\, and how to turn your best customers into your most convincing marketers.</span></p><p style="text-align: left\; margin-left: 20px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">Walk away with a repeatable content approach\, smarter user-generated content (UGC) habits\, and a clearer picture of how to work with Virginia&#39\;s tourism ecosystem to get in front of more people.</span></p><p style="text-align: left\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;">III. Q&amp\;A&nbsp\;</strong></span></p><p style="text-align: left\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;">IV. Group Discussion</strong></span></p><p style="text-align: left\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;">V. Conclusion</strong></span></p><hr fr-original-style="" style="clear: both\; user-select: none\; break-after: page\;"><p style="text-align: center\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;">Featured Speakers:</strong></span></p><table fr-original-style="width: 100%\;" style="width: 100%\; border: 0px\; border-collapse: collapse\; empty-cells: show\; max-width: 100%\;"><tbody><tr fr-original-style="" style="user-select: none\;"><td fr-original-style="width: 18.0366%\;" style="width: 18.0366%\; min-width: 5px\; user-select: text\;"><br></td><td fr-original-style="width: 31.9634%\; text-align: center\;" style="width: 31.9634%\; text-align: center\; min-width: 5px\; user-select: text\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">Taylor Paul\,<br>Social Media Manager</span></td><td fr-original-style="width: 31.3935%\; text-align: center\;" style="width: 31.3935%\; text-align: center\; min-width: 5px\; user-select: text\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;">Liza Mickens\,<br>Social Media Specialist</span></td><td fr-original-style="width: 18.4824%\;" style="width: 18.4824%\; min-width: 5px\; user-select: text\;"><br></td></tr><tr fr-original-style="" style="user-select: none\;"><td fr-original-style="width: 18.0366%\;" style="width: 18.0366%\; min-width: 5px\; user-select: text\;"><br></td><td fr-original-style="width: 31.9634%\; text-align: center\;" style="width: 31.9634%\; text-align: center\; min-width: 5px\; user-select: text\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/q_auto\,f_auto\,c_crop\,w_1680\,h_2000\,x_278\,y_653/v1778075718/tenants/c478fb0c-b30f-49cc-b07c-323eca6b9a07/32a286fc3e1b4f378afb93be0f031a44/Taylor-Pauk-VTC-Headshot.jpg" width="194" style="width: 194px\; height: 231.448px\; position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" height="231.448" fr-original-style="width: 194px\; height: 231.448px\;" fr-original-class="fr-draggable"><br></span></td><td fr-original-style="width: 31.3935%\; text-align: center\;" style="width: 31.3935%\; text-align: center\; min-width: 5px\; user-select: text\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/q_auto\,f_auto\,c_crop\,w_1484\,h_1882\,x_731\,y_118/v1778075800/tenants/c478fb0c-b30f-49cc-b07c-323eca6b9a07/e934b0ea9cac4089a9d0753aea5b9417/Liza-Mickens-VTC-Headshot.jpg" width="181" style="width: 181px\; height: 230.071px\; position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" height="230.071" fr-original-style="width: 181px\; height: 230.071px\;" fr-original-class="fr-draggable"><br></span></td><td fr-original-style="width: 18.4824%\;" style="width: 18.4824%\; min-width: 5px\; user-select: text\;"><br></td></tr><tr fr-original-style="" style="user-select: none\;"><td fr-original-style="width: 18.0366%\;" style="width: 18.0366%\; min-width: 5px\; user-select: text\;"><br></td><td colspan="2" fr-original-style="width: 63.4034%\; text-align: center\;" style="width: 63.4034%\; text-align: center\; min-width: 5px\; user-select: text\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/q_auto\,f_auto\,c_limit\,w_231\,h_45/v1778076872/tenants/c478fb0c-b30f-49cc-b07c-323eca6b9a07/a455a772e541456390c4572c649bbcb2/VTC-Horizontal.png" width="231" height="45" fr-original-style="" fr-original-class="fr-draggable" style="position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;"><br></span></td><td fr-original-style="width: 18.4825%\;" style="width: 18.4825%\; min-width: 5px\; user-select: text\;"><br></td></tr></tbody></table><hr fr-original-style="" style="clear: both\; user-select: none\; break-after: page\;"><p style="text-align: center\;"><strong fr-original-style="" style="font-weight: 700\;"><span style="font-family: Arial\, Helvetica\, sans-serif\;">Registration closes 5:00 PM on July 22nd\, 2026</span></strong></p></body></html>
LOCATION:
UID:e.4202.1450492
SEQUENCE:3
DTSTAMP:20260513T230100Z
URL:https://members.vrlta.org/eventcalendar/Details/vrlta-restaurant-virtual-component-meeting-1718146?sourceTypeId=Hub
END:VEVENT
END:VCALENDAR
