Position Summary

The primary role of the Director of Sales is to manage and lead the sales team to achieve room night and revenue goals, develop new incremental group business, and promote Fairfax County as a destination to group decision makers. This position will work as part of a team that develops group business leads for hospitality stakeholders. Our culture emphasizes teamwork, productivity and high ethical standards with a long-term focus on goal attainment and a superior client experience.

Duties & Responsibilities

• Personally manage a sales market with a focus on groups of 500 to 1,000 attendees, or more. Achieve personal and team sales goals by presenting clients with solutions that meet their needs.
• Generate leads and customized bid proposals for assigned markets that result in well-qualified business opportunities for hoteliers and stakeholders.
• Conduct site inspections, familiarization trips, workshops, presentations, and other events to showcase Fairfax County to potential clients and assist Fairfax County hotels and other stakeholders in closing business
• Support the development and implementation of sales strategies, help maintain the organization’s budget, and execute sales projects and activities to ensure an efficient and effective program of work.
• Supervise and train sales managers, including planning, assigning and directing work, resolving challenges, and compiling reports with key performance indicators from multiple sources.
• Identify, qualify, and communicate with clients and potential clients on a daily basis through a variety of channels including attendance at trade shows and industry functions, prospecting via telephone, online, and through printed media, networking at various events, responding to phone and Internet leads and inquiries, and working with other DMOs at the state and local level.
• Maintain the Visit Fairfax customer relationship management (CRM) database with updated and accurate client information.
• Provide clients and potential clients with outstanding service, follow-up, and attention to detail.
• Assist with various events in which Visit Fairfax participates throughout the year.
• Travel as required to solicit business and attend industry tradeshows and functions.
• Assume additional responsibilities as assigned.

Position Requirements

• College degree in hospitality or tourism, or relevant experience in hospitality or destination sales is required. Experience specifically with convention markets is preferred.
• Experience in developing and implementing sales strategies within the tourism or hospitality industry, or relevant experience, is required.
• Strong interpersonal and leadership skills are required along with the ability to work with clients, tourism stakeholders, and partners.
• Strong interpersonal and leadership skills are required along with the ability to work with clients, tourism stakeholders, and partners.
• Strong organizational and time management skills to lead a team.
• Strong aptitude with technology is required.
• Ability to work largely unsupervised and to manage multiple projects and priorities simultaneously.
• Availability to work flexible hours as needed. This includes evenings, weekends, and holidays, as needed.
• Available to travel as needed.
• Must be able to perform manual labor tasks such as lifting, standing or sitting for a long period, etc.
• Must have own mode of transportation.
• Full-time, in-office work is required.

Submit your resume to Jackie Franchi, Vice President Marketing & Sales: jfranchi@fxva.com